One of the easiest ways to lose a sale is by not following up with your customers. There is a fine line between pestering them and being there to guide them to the sale. According to statistics posted by Dealer Refresh in August, 20171, as many as 90% of salespeople do NOT follow up with…Read More
Leads are a very important part of any business that sells a product or service. In the automotive industry, leads are great for matching up dealerships with the consumers who are looking to purchase a vehicle. The more leads a dealership gets, the more they can pass onto their sales associates and the more cars…Read More
Starting a new career in automobile sales can be both exciting and nerve-wracking, especially if you’ve never done it before. If you are new to the automobile industry, you may be thinking about the best way to interact with the customers that come to the dealership. There are many things you can do to be the…Read More
If you are not actively providing options for your Spanish speaking customers, you could be leaving a lot of money on the table. Some dealerships have Spanish versions of their websites which is a great way to reach the Hispanic community in a way they prefer. Not all dealerships have a separate Spanish version of…Read More
What do you know about your dealership’s website? The majority of car dealerships have websites that represent their businesses. Some websites can be very elaborate, allowing customers to get loan approvals, get trade-in values on a vehicle they’re trading in, browse through new and used cars, and everything in between. Other sites may be just…Read More
When a potential car buyer leaves your website, you want to give them something to remember. Leaving them with information about a special sale, discount, or promotion that they will benefit from will encourage them to come back or contact you directly when they are ready to purchase a vehicle. This is where ExitVue® can…Read More
Adaptability is an essential quality to have as a sales associate. When you deal with a lot of customers on a regular basis, there is not a “one-size-fits-all” way to handle each customer. Unfortunately, not all sales associates understand this and make the mistake of having ONE way that they do business. It is important…Read More
